Metroland Media/WheelsTalk.com –
The new Ram 1500, Canada’s longest-lasting line of pickup trucks, has been named 2013 North American Truck/Utility of the Year.
The winners were announced at a news conference today at the North American International Auto Show in Detroit, Michigan (U.S.A.).
“For the Ram Truck Brand, this ranks as one of the proudest days in our history,” said Fred Diaz, President and CEO – Ram Truck Brand, Chrysler Group LLC. “Every truck-maker aspires to win the North American Truck/Utility of the Year. I tip my hat to the folks who worked behind the scenes to make the 2013 Ram 1500 a technological triumph.
This is the 20th year of the awards. The Ram has won North American Truck of the Year honours just once: in the award’s inaugural year 1994.
The new Ram 1500 offers 7.8L/100km (36 mpg) fuel efficiency, new technology and new features without sacrificing capability. Equipped with a choice of engines, including the legendary 5.7-litre HEMI® V8 engine or the award-winning Pentastar™ VVT V6 engine, the Ram 1500 offers the best powertrains in the industry and are known for their reliability.
The 2013 Ram 1500 features first-in-segment technologies: eight-speed automatic transmission, stop-start system, thermal management system, pulse-width modulation and active aerodynamics, including grille shutters and active air suspension.
Ram engineers changed every area of the truck – from a newly designed frame to new engines and transmissions to a new interior.